Prevedere Demand Planning for Retailers and Consumer Goods Companies
Forecasting demand has often proven difficult for business leaders in the retail and consumer goods industries—so much so that it is almost considered business as usual to not analyze, predict, and anticipate every single phenomenon that affects the business because it would be an exercise in futility. The digitization of these industries has only increased the complexities, as faster requirement needs, the multiplication of players, increasing sourcing channels, more transportation modes, and larger geographical areas involved create a complex web of variables to consider when forecasting demand.
Additionally, unforeseen global factors can throw a wrench in even the best-laid plans. This calls for a solution that can cut through the uncertainty and give retailers and consumer goods companies more accurate insights into which external factors will affect their business.
