Understand the drivers of category and brand performance—across your brand and your competition.
NielsenIQ Connect is the only open ecosystem with technology of its kind. Powered by Microsoft Azure, it provides dynamic, automated data driving action with real time access to data, giving you descriptive and prescriptive analytics! Not only intuitive, but collaborative, it encompasses the widest range of user-based applications from both NielsenIQ and a rapidly expanding group of Connected Partners, allowing your business to sync the entire organization and easily integrate 3rd party data sources. Driving agility through automation and AI makes you more efficient so you can make better decisions, faster. The scalable, future-proofed and secure platform is a true game changer in market measurement