DRM e-Detail Basic
Autor: Nubes Systems and Technology
Pharmaceutical Marketing Content management and e-detailing solution
DRM e-Detail is a content management solution for Pharma businesses and is mainly used by sellers (medical reps) to present their products to their customers (doctors, pharmacists, etc.).
- Start immediately with your available content (pdf, pptx…etc.)
- Use App brochures which brings you an interactive experience and deep and detailed insights about their usage.
- Can be integrated with the DRM PowerApp CRM solution to bring even more powerful experience and drive more customer-related data
- Faster and secure targeted delivery of content to end users.
- One central management portal, implementing highly granular level security for each content type.
- Ability to expand to a multi-channel Marketing approach
- Deeply integrated with Microsoft 365 cloud services
What kind of data do you receive from the DRM e-Detail App Brochure?
- Data on how the App Brochure is used by reps.
- How long and how often a presentation is used
- Length of time spent on specific slides
- Slides shown / not shown
- Users’ opinions and understanding of topics.
- Degree to which users agree with key messages
- Understanding of a product e.g. efficacy or contraindications.
- Likelihood to prescribe
- Middle East and North Africa including Iran and Turkey
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