FastSensor: Footfall Analytics (AI/Behavioral) in Brick-and-Mortar

FastSensor is a vector, radio frequency (RF) trilateration technology offering an indoor/outdoor geospatial tracking and sensing platform that ensures organizations have access to contextual, timely information on customer journey and behavior. Requiring no opt-ins or downloads, FastSensor passively measures over 90% of all customers buying behaviors - all while maintaining privacy policies that meet every current worldwide standard. In order to protect the consumer, FastSensor anonymizes all data before transmission, disassociating personal information from behavioral data. We use data encryption and data substitution/mask techniques to keep the data safe. FastSensor does not keep any personal or specific information that can re-identify the customer.

Typical Use Cases

Foot Traffic Analysis

Purchase Conversion

Attraction/Dwell by Area

Loyalty Behaviors

Labor Optimization

A/B Display/Promotion Testing

Queue Management

Concept Store Testing

FastSensor’s solution can support physical retail, tradeshow, experiential, restaurant, stadium and auto dealership providers. The FastSensor solution can support all size locations, from 200 foot micro-shops up to 200,000 foot mega stores, and any size client, from small regional chains up to worldwide brands.

Ideal Company Targets:

Global, national and multi-store retail brands

National trade show and experiential/event organizers

Auto dealership groups and OEMs

Restaurant chains/quick-service restaurants

Franchises

FastSensor differentiators:

1/3rd to 1/5th the cost of "competitive" solutions

90%+ passive/anonymous penetration

1 square meter accuracy

Global privacy policy compliance

Proprietary, cloud-based algorithms

Multi-signal reconciliation/deduplication

Employee identification and data segregation

Fixed asset identification and data segregation

Behavioral analytics (customer vs people counting)

Location and behavioral triggers