Win where it matters most: at the point-of-purchase (POP)!
AFS’s POP System is a cloud-based retail execution solution that helps your sales and marketing teams sell more by enhancing their ability to execute and win where it matters most: at the point-of-purchase.
Consisting of Web-based and mobile tools, the POP system is designed to be a breeze to use and help your sales team define objectives, plan, execute, monitor, collaborate and learn. It's retail execution as you haven't experienced it before: powerful yet uncharacteristically easy to use – both for people in the field as well as in the office.
- Create action lists specifying what needs to be done at each type of POP.
- Define sales territories and create optimized call routes.
- Take orders, execute tasks, make notes and create reminders.
- Use audit forms to track product availability, merchandising compliance, promotion execution and more.
- Access near real-time reports to analyze your performance and identify opportunities for improvement.