Dynamics 365 Marketing 4h-Experience Workshop

Many companies in the industry (manufacturing, machine builder, Serial production, process industry, technical trade / wholesale) increasingly rely on digital marketing. Due to internationalization, the increase of channels and the changed requirements in the marketing of B2B products and solutions, new concepts are required. Another reason is the elimination of silos between sales and marketing and the high demand for remote events (webinars, product presentations, online events). The professionalization of lead generation and an even more targeted approach to specific stakeholder groups demand professional and deeply integrated marketing solutions. As a result, one would like to see a 360° view of customers, leads and contacts based on data. The use of transactional, behavioural, and geographic data, enable a true Digital Transformation in marketing and sales. With Dynamics 365 Marketing and Customer Insight (customer data platform), Microsoft offers the tools for successful projects. Ambit Group as a partner has specialized in consulting and implementation of marketing projects. To get to know the Microsoft platform for marketing and us as a partner, this 4-hour workshop is ideal. The workshop will have roughly the following agenda:

• Presentation of the Microsoft platform for marketing
• Live demo of Dynamics 365 Marketing and Dynamics 365 Customer Insights
• Overview of the project methodology and approach to marketing projects
• Q&A Session

The workshop can be conducted in German or English. The workshop can be organized remotely or on-site.