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Customer Loyalty Program


Enhance customer loyalty and process security

Do you use customer cards to increase customer loyalty or would you like to use customer cards but your ERP system does not support you in using the cards and cannot analyze the revenue of the cards?

You have corporate customers whose employees can buy on account, but you are not sure whether they always identify themselves correctly and whether your employees always select the correct invoice account?

Then GWS Customer Loyalty Program for Microsoft Dynamics 365 Business Central is the right solution for you. With Customer Loyalty Program, you can use a variety of identification systems for your company as a customer card to identify your customers and evaluate the revenue per card and card type.

Added value – at a glance

  • An assisted setup makes setting up customer card management child’s play
  • Use various card systems for your company as customer cards
    • Own loyalty cards
    • Loyalty program cards (e.g. PAYBACK)
    • RFID cards
    • Apple Wallet cards or Google Pay
    • ... and all other cards that have a unique identification number
  • Manage all these cards directly in Dynamics 365 Business Central to keep track of your customer cards
  • Easily block and unblock customer cards to control card usage
  • If a card is lost, it can easily be blocked and the use of the card is protected against misuse
  • You can differentiate between different loyalty card programs by using the card type
  • Identify your customer uniquely by using the card number in Sales to search for accounts receivable
  • If you have a scanner, you can simply scan the card into the sales documents
  • You can assign customer cards that have not yet been assigned directly to the customer in the sales process and use them immediately.
  • The customer card which will be used is stored in the dimensions of all sales transactions and can therefore be evaluated at any time
  • Use the analysis views to evaluate the sales of your customer cards by card or card type. You can easily transfer this data to Excel and thus have all possibilities to base various CRM activities on this data
  • With the optional extension module YourPass for Customer Loyalty Management you can create digital cards for Wallet and Google Pay directly from the customer card management

Supported Editions:

This app supports both the Essential and Premium edition of Microsoft Dynamics 365 Business Central.

Supported countries:

This app is available in Australia, Austria, Germany, Indonesia, Malaysia, New Zealand, Singapore, South Africa, Thailand, United Arab Emirates, United Kingdom and United States.