Troops delivers revenue signals & actions to the right people at the right time.

Troops is Software-at-your-Service, designed with humans in mind. It’s a revenue communications platform that monitors your key systems for changes, notifies associated people when specific conditions occur, and presents a list of immediate actions they can take, all through your messaging platform. Think of Troops as the central nervous system for go-to-market teams that delivers the right information to the right people at the right time. Your teams will never miss a revenue signal, allowing them to take rapid action, share intelligence, and make better decisions. With Troops, humans become informed, intentional, and efficient. Troops enables you to build actionable signals for systems including Salesforce, HubSpot, Zendesk, Intercom, Jira Software, and Jira Service Management to send directly into Microsoft Teams.

  • It’s friendly. Troops delivers the revenue signals people need in the messaging apps that they love and feel comfortable using.
  • It’s (truly) codeless. Troops democratizes solution building, making it easy for anyone to build their own workflows to automate the signals they need so they can stop the tool toggling and data detective work. What used to take days now takes 5 minutes or less. Anyone can build the signals they want to get. Anyone.
  • It’s personal. Troops knows who you are across systems and delivers contextually relevant signals to you where and when you need them.
  • It’s consumable. Troops sends bite-size, actionable pieces of data to aid, guide, and motivate the right behavior. No more scrolling through pages and screens of data.
  • It’s visible. Troops sends signals that put the conversation where your people are, improving visibility and transparency, and spurring collaboration around the things that matter most: your customers and prospects.


  • Gain productivity & improve efficiency

    Troops is accessible, easy to use, connected, and flexible. Troops gets the signal, the data, and the action to the humans who need it, when and where they need it, saving time and eliminating tool toggling and context switching.

  • Accelerate performance & empower people

    Troops makes automation easy, and is responsive, fast, and easy to deploy. When the right signals and data get to the right people at the right times, they can ramp faster, learn as they go, and win more.

  • Increase visibility & collaboration

    Troops delivers accurate, actionable signals, reports, and insights. Troops shows what matters, when it matters, to everyone who needs to know. Keep your teams in sync and focused on optimizing customer and prospect experiences to grow revenue. When people get the right signals and respond, they improve data quality and trust.

  • Save time & increase the value of what you already have

    Troops is lightweight, easy to use, fast time to value, and costs less than another admin. Troops closes the gap between the data in systems and the people who need it, without adding yet another data source, increasing the value of the systems and apps you already have. And it’s easy to deploy and use, so time to value is fast.

  • Contact your Troops Admin so they can create Signals for you or add you to Troops!

    If your company doesn’t already use Troops, visit us at to get started today!

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