Paywizard Singula™ is an AI-driven subscriber intelligence platform designed to help subscription based businesses take a sophisticated data-driven approach to customer engagement. Built on Microsoft Azure AI, Singula™ generates real-time insights from subscriber data so businesses can understand their customers’ needs and take the right action in real-time to enhance their experience throughout the customer journey – such as personalised communications and highly targeted offers.
Ultimately, knowing when someone is going to churn is one thing, but understanding what action is best to retain the customer is another. Singula™ can help you build better relationships with your customers; arming you with the insight you need to proactively acquire new subscribers, grow revenue and reduce churn.
With Paywizard Singula™ you can:
CONSOLIDATE DATA FROM MULTIPLE SOURCES
Ingest data quickly and efficiently from all available subscriber sources – including viewing, billing, geodemographic and behavioural information
CREATE A SINGLE CUSTOMER VIEW
Gain a comprehensive view of events, interactions and behaviours for each subscriber
USE PREDICTION MODELS
Leverage AI to determine a unique profile for every customer and provide a snapshot of their intent for example their propensity to churn or to purchase
DISCOVER DECISION MOMENTS™
Classify each subscriber based on their position in the eight key steps of the customer journey – Find, Join, Consume, Upgrade, Downgrade, Bill, Leave and Winback
MAKE CUSTOMER SEGMENTATION EASY
Identify and segment customers based on their behaviours and personas for campaigns
DETERMINE NEXT BEST ACTION
Use advanced predictive modelling to take the right action for each and every one of your subscribers
DELIVER PERSONALISED COMMUNICATIONS
Automate and A/B test communications and marketing campaigns via app, social, SMS, email, UI and more... then use machine learning to improve your performance long-term
GAIN A COMPREHENSIVE VIEW OF YOUR BUSINESS
Monitor key metrics such as acquisition, churn and average revenue per user via the KPI Dashboard
WORKS WITH ANY CRM
Use alongside any CRM and billing platform to advance your analytics capabilities and gain a competitive edge
Paywizard is not the usual software business. We have a deep understanding of how subscribers engage with a service across the customer journey – known as Decision Moments™. This knowledge is real and based upon an outsourced heritage where we’ve been in your shoes. For over 20 year’s we have managed millions of subscribers; actually running 1000’s of campaigns to drive acquisition, growth and retention. It’s this focus on the customer that will elevate your subscription service with Singula™.