Truly understand your customers needs and preferences to deliver intelligent customer experiences.
In the new digital economy, customer data is the key competitive differentiator that drives market success. Yet while data is critical, many organizations are still stuck in outdated methods, processes, and technology. Companies that are not adapting are finding their revenue and growth precipitously eroding as data-savvy competitors offer more personalized experiences that customers expect.
It is important to ensure you truly know your customers' needs and preferences - Microsoft has brought together the combined power of Dynamics 365 Customer Insights and Azure Synapse Analytics to enable companies to unify customer data across all sources, gain a 360-degree view of customers, and unlock ML-driven insights to power personalized and memorable cross-channel experiences. Cognizant Microsoft Business Group provides the experience needed to rapidly implement the solution and help you capitalise and unlock the value within your customer data.
This solution empowers you to: