Modern Distribution is a digital platform on Dynamics 365 that transforms your entire supply chain to a digital ready modern supply chain seamlessly connecting your distribution channels and B2B customers under one platform to engage and collaborate digitally. Being an integrated solution it helps any distribution centric organization in getting a complete visibility on their downstream supply chain by extending the ERP to their channels completely on digital. Managing the finished goods supply chain is very critical for any distribution centric manufacturer, not only on their primary sales level but also on their secondary and until consumer level. Getting a complete visibility on inventory and sales throughout the channel until the last mile is important in order to make better production planning and optimize demand vs. supply. This is possible only with a Digital ready platform and Modern Distribution gives such a visibility. It is the only integrated enterprise digital platform for end to end supply chain that enables unified operations across traditional and digital supply chain, increasing revenues, cross sell and upsell , faster time to market, provide deep supply chain insights across the channels and widen market reach. It benefits organization in Increasing revenue thru multi-channel of operations, Increase of online channel, Upsell cross sell entries, Deep insights in finished goods supply chain, Improvement in time to market, single view of inventory across channels, protect and improve your channel loyalty, Customer 360, integrated distribution channel management It comes with Advance Supply Chain functions, B2B eCommerce portal for a Digital Customer Collaboration, Smart Delivery mobile app for the field force used for Direct Store Delivery or Van Sales and Advanced Supply Chain analytics that gives deeper supply chain insights. Born digital, uses all the latest technologies like IOT, Azure machine learning .etc.