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Shelf Scanner™ for CPG


3.0 (2)

Brillio Shelf Scanner for CPG provides Real Time Visibility and Insights into in-store execution

What is Brillio Shelf Scanner™ for CPG?

Powered by Brillio’s proprietary Image Analytics technology and Brillio Mobile Platform, Shelf Scanner can be used by field force to capture images of the shelf. Brillio’s real-time automated analytics engine ensures that insights/alerts for corrective actions are delivered to the sales person while he/she is still in the store!

Business Benefits of the Solution
  • Reduces audit time ( 40-60%) and increases the number of stores covered each day
  • Improve the quantum and accuracy of data acquired from shelves
  • • Better insights into execution opportunities and competitive actions increases sales by 2-5%

The solution helps the central teams get deeper execution insights for their brands by analyzing trends and relationships by store, region, retailer or brands, real-time such as

  • Tracking both aggregated and granular metrics such as violations, product facings, shelf stock availability, planogram compliance and competitive insights
  • Finding root causes and patterns for compliance issues
  • Identifying patterns real-time and taking swift action