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Crisp Retail Analytics: Real-time, actionable insights for CPG suppliers

by Crisp, Inc.

Access daily data from 30+ retail partners through powerful, flexible dashboards and reports.

Crisp is the leading retail data collaboration platform that aggregates, normalizes, and analyzes data from 30+ retailer and distributor partners including Walmart, Target, Amazon, and Dollar General.

To leverage retail data for everyday decision-making, today’s CPGs are faced with a difficult task: aggregating data from multiple sources, ensuring that it’s clean, trustworthy, and usable; and enabling teams to leverage data in daily decision-making. Crisp’s scalable data platform and best-in-class analytics suite do all the heavy lifting, so CPGs can focus on uncovering insights to grow sales and streamline operations.

Crisp Retail Analytics equips consumer goods teams across sales, supply chain, and category management with actionable, daily insights. Built on PowerBI, Crisp Retail Analytics is refreshed each day with the latest clean, usable data from all of your retailer partners.

Features of Crisp Retail Analytics include:

  • Easy-to-use, interactive dashboards that drill down to store- and item- level detail
  • Easily customizable reports to quickly answer key business questions
  • Semantic model designed specifically for the retail industry, along with a Data Dictionary to provide transparent dimensions and metrics
  • Ad-hoc reporting to build your own reports
  • Scheduled reports via Excel
  • Custom attribution to group and re-name products and stores based on your team’s conventions

  • Crisp Retail Analytics is available for Walmart Luminate, enabling suppliers to take advantage of the full breadth and depth of the Luminate platform. Available dashboards include omnichannel performance, digital transactability and Nil-Picks, OTIF performance, supply chain diagnostics, forecasts, and more. Crisp also offers Retail Analytics for Walmart category advisors that includes in-depth portfolio, modular, and inventory insights.

    Crisp also helps CPG brands maximize their investments with Microsoft by integrating retail data from 40+ partners into the Microsoft Azure, Databricks and Fabric technology ecosystem.

    By delivering data into customer-owned workspaces, Crisp encourages CPGs to use the tools, products, and services that are readily accessible and familiar to them to dive deeper into retail data and unlock meaningful insights. Crisp provides multiple pathways for customers to connect to retail data sources within their Fabric environment, from data lakehouses like OneLake, to warehouses like Azure Synapse, to reporting tools like Power BI. With Crisp, data science teams can Leverage Databricks and Azure AI to train models for sales, supply chain, and merchandising, while analysts and end-users can Get to insights quickly by building upon out-of-the-box Semantic Models for Power BI Premium.

    At a glance

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