Smart Tourism - powered by momenttum

por NTT DATA Business Solutions AG

Transforming Tourism Challenges into Sustainable Solutions

In the dynamic landscape of tourism, stakeholders in private as well as public sectors, face numerous challenges, including overcrowding, inefficient resource utilization, and environmental degradation. The lack of actionable insights into visitor behaviors and limited tools for sustainable management exacerbate these issues, hindering growth and jeopardizing the long-term viability of tourism destinations.

Empowering Solutions: Our smart tourism platform emerges as a source of optimism, offering a comprehensive solution to address these pressing challenges. Supporting local businesses by shifting revenues from global products is a valuable and sustainable initiative in the tourism industry. This approach aligns with the principles of Smart Tourism, which leverages technology to enhance tourist experiences, improve operational efficiency, and contribute to sustainable development. Our platform assists public tourism entities in understanding their regions, leading to measures that prevent overcrowding, reduce waste, enhance tourist experiences, and protect the environment. This shift towards responsible and sustainable tourism not only supports local businesses but also promotes a balanced and respectful relationship with the environment and local communities. Leveraging Microsoft (MS) technologies such as AI, IoT, and cloud computing, our platform empowers stakeholders to gain deep insights into visitor patterns, optimize resource allocation, and foster sustainable practices.

Overcoming Challenges: Through a groundbreaking Proof of Concept (PoC) in 2020 in Scandinavia, we embarked on a journey to revolutionize tourism management. By integrating over 60 data sources, including cellular network data and credit card transactions, our platform enables accurate forecasting of visitor flows and revenues. This invaluable insight empowers organizations to anticipate demand, optimize service delivery, and adapt to changing trends, mitigating the impact of overcrowding, and ensuring a seamless visitor experience.

Driving Measurable Impact: The transformative impact of our platform extends beyond operational efficiency to tangible sustainability outcomes. By providing real-time monitoring of attractions and detailed feature impact analysis, stakeholders can identify key drivers of revenue, manage external impacts, and enhance visitor experiences. This data-driven approach not only fosters responsible tourism practices but also drives economic growth and environmental stewardship.

Scalable and Repeatable Solutions: Built on the foundation of MS technologies, our platform offers scalability and adaptability to diverse tourism contexts. With managed cloud computing services and a focus on creating trusted value chains, our solution can be seamlessly replicated across regions, empowering stakeholders to embrace sustainable tourism practices worldwide.

Continuing the Journey: Since its inception, our smart tourism platform has evolved into a beacon of innovation and sustainability in the tourism industry. Continuously refined and updated, our platform remains at the forefront of industry transformation, driving sustainable tourism initiatives and empowering stakeholders to build resilient and inclusive tourism destinations.

Smart Tourism solution runs on our momenttum platform for Advanced Use Cases. The core of the platform uses more than 45 different Azure components. Most notably this includes Azure Data and AI components such as Azure OpenAI, Data Factory, Purview and Power BI and Interface components such as Apps Service, Azure WAF, Log Analytics, Key Vaults and Azure SQL.

In essence, our customer journey embodies the transformation of tourism challenges into opportunities for growth, sustainability, and shared prosperity. Smart Tourism powered by our platform signifies a paradigm shift towards responsible and sustainable tourism practices. By leveraging MS technologies, we empower stakeholders to enhance visitor experiences, optimize operations, and protect the environment, paving the way for a more resilient and inclusive tourism industry.Formularbeginn

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