Marketing Solutions envisioning, deployment and support services for Dynamics 365 Marketing
As organizations accelerate their digital transformation initiatives to adapt to the changing customer ecosystem, the need for an integrated business environment is paramount. Manual processes & long-standing siloes create major organizational impediments to realizing ROI and driving digital growth.
Dynamics 365 for Marketing
Microsoft Dynamics 365 Marketing enables your marketing operation to raise awareness of your organization and create new relationships to evolve and through collaboration, handed over to your sales team. For your existing customers, Dynamics 365 Marketing can be leveraged to stay connected with them on their preferred communication channel to essentially generate sales events now and into the future.
Dynamics 365 Marketing has prebuilt and easy to configure capabilities for customer segmentation, marketing campaigns (sometimes described as ‘a beginning of a customer journey’), targeted bulk emails, lead scoring, marketing collateral creation and management, event management, as well as marketing analytics. Microsoft always puts compliance as a top priority, and this includes ensuring Dynamics 365 Marketing has the tools needed to adhere to GDPR requirements. Because of a proliferation of Marketing tools in the industry, some common Client challenges we observe are: