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Dynamics 365 Marketing 1 Week Workshop

SPAN d.d.

Implement customer loyalty with personalized communication campaigns, AI and omnichannel through Dynamics 365 Marketing workshop

In five full-day online workshop we will cover Dynamics for Marketing application, followed with some examples how it can be used. At the end of this workshop, participants will learn what the system can do, where it can be used and receive a wider perspective on the possibilities around Dynamics environment. Dynamics for Marketing is a complete tool that helps marketing team to automate activities such as creating email templates, sending newsletters, defining customer journeys, landing pages, events, and other marketing activities.

Agenda:

  • Introduction to Dynamics environment and applications

  • Dynamics for Marketing Fundamentals

  • Dynamics for Marketing modules:

    • Segmentation and Marketing Lists

    • Campaign automation & Customer journey

    • Event management

    • Marketing forms

    • Template Design

    • Landing pages

    • Subscription Centre

  • Dynamics for Marketing connection to Power Platform

  • Dynamics for Marketing insights

  • Dynamics for Marketing connection to Dynamics 365 App family

Deliverables

At the end of the workshops sessions, you will be able to:

  • Get a better understanding of Dynamics for Marketing tool

  • Learn how to prepare marketing list, design a template and send out a campaign

  • Understand campaign automations with customer journeys

  • Get a better understanding regarding Event Management capabilities

  • Understand Dynamics for Marketing reporting area

  • Get a better understanding of integration capabilities with Power Platform & Dynamics applications

Overview_Thumbnails

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