By applying image processing technology, Weface identifies, collects, and processes all in-store customer data, which is used by the retail chain owner to devise marketing and business strategies, thereby enhancing customer experience and improving profitability.
STEP 1. REGCONIZING AND COLLECTING CUSTOMER DATA
With the purpose of empathizing and developing comprehensive customer relationship development strategies, a lot of retail chain owners buy analytics data from companies which specialize in collecting and providing retail data, or spending budget on personnels to collect customer data. These data, however, are mostly old, expensive and lack of trust.
Weface provides the real-time solution to recognize customer’s characteristic and behavior through surveillance camera system in every store. With the simple, smart and affordable way, retailers can proactively collect and capture customer data in the whole chain with the accuracy up to 90%
STEP 2. DATA PROCESSING AND BUSINESS DECISION ORIENTATING
From the collected data, Weface integrates the sales management software products, processes and visualizes them into digital dashboards designed specifically for each management position such as CEO, CMO, CCO, CHRO.
Every dashboard will display specialized data to provide insights of customers, products, industries, and regions. Consequently, CEOs, CMOs, CCOs, CHROs can analyze and promptly propose accurate actions to positively impact on business results in each store and the whole chain.
In order to fully display data on Dashboard, Weface should be connected with the Customer management software you are using.