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Customer Engagement for Power Utilities

Wipro Ltd

Analyze customer’s response to any product/service, enrollment and churn.

Wipro’s Data Discovery Platform (DDP) is an integrated platform, which accelerates ‘time-to-insight’ for an enterprise using pre-built industry apps that enable faster decision making, aided by advanced visualizations.

The Customer Engagement app on DDP gives a better understanding of customer behavior. This helps to better plan and utilize resources to prevent churn, on-board new customers and continue to increase profitability. Allows users to simulate separate ‘What-If’ scenarios to understand the churn and enrollment propensity for different user types and combinations.

Key Benefits

  • Amplify customer loyalty and boost referral based acquisitions
  • Increase in revenue and maximized ROI
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