Zoho Campaigns is an email marketing automation product that helps you deliver the right message to your audience at the right time. With Zoho Campaigns, you can easily create, send, share, and track your email and social campaigns. You can also set workflows, and plan automated series of emails to engage your subscribers.
Get the Zoho Campaigns add-in for Outlook to leverage the power of email marketing in a click of the button.
1. Include your contacts to any mailing list in Zoho Campaigns as and when you receive an email, group them using tags, create custom fields, add notes with information about them, and start sending email campaigns.
2. Send follow-up emails to contacts based on their responses, i.e., open and click rates for your previous campaign. Refer the device reports to know which device and platform they read your emails on, and design your next campaign.