D2I-FAST

D2I-FAST – Data-Driven Intelligence for FMCG & Retail

From Factory to Shelf to Store – Gain Full Visibility & Control

D2I-FAST turns siloed data across your manufacturing, distribution, retail operations, and trade marketing into insights that fuel growth, reduce waste, and protect margins

Intended Audience

Designed for FMCG manufacturers, retailers, distributors, and brand owners – from food & beverage, personal care, to household goods. Perfect for executives, merchandisers, retail managers, operation teams, and marketing analysts who refuse to settle for guesswork.

What Makes D2I-FAST Extraordinary:

Built for FMCG & Retail Complexity

D2I-FAST speaks the language of both manufacturing and retail. With built-in KPIs, performance insights, trade promo tracking, distributor & outlet performance dashboards, and automated insights designed by industry experts.

Connect the Entire Value Chain

Seamlessly unify data from production plants, ERP systems, WMS, distributor sales, trade promo systems, retailer portals, social media sentiment, market data.

Five Critical Business Insights:

1. Route-to-Market Intelligence – Track distributor performance, channel contribution & regional gaps. Make informed expansion or optimization decisions.

2. Trade Spend ROI – Know which promotions truly pay off. Protect margins by reducing ineffective trade spend.

3. Production & Inventory Alignment – Predict demand with AI precision. Avoid overproduction and reduce holding costs.

4. Consumer Behaviour Insights – Analyse repeat buyers, basket mix, channel preferences. Personalize campaigns based on purchase patterns.

5. Supply Chain Flow Visibility – Identify delays, stockouts, and performance issues from supplier to shelf. Optimize end-to-end fulfilment.

Core Capabilities That Drive Results:

• Executive dashboards for strategic decisions

• Performance breakdown by SKU, category, pack size, brand, store and geography

• Trade promotion effectiveness & ROI dashboards

• Demand forecasting and production planning insight

• Sell-in vs sell-out alignment across distributors and modern trade

• Stock movement and replenishment triggers

• Customer profiling and segmentation from B2B to end consumers

• Competitive intelligence on product and market analysis

What Makes This Investment Irresistible:

1. DNA Built – Designed by FMCG and Retail experts, built for retailers to solve real challenges.

2. Microsoft-Ready – Seamless integration with Microsoft ecosystem.

3. Multi-Channel Vision – Complete business picture across all channels.

4. Speed to Value – Pre-built intelligence means faster insights, quicker ROI.

5. Action-Focused – Transforms data into immediate operational improvements.

Implementation Made Simple:

1. Discovery – Understand business goals and pain points

2. Design – Customize metrics, packs, geos & hierarchy structures

3. Deploy – Integrate with ERP, WMS, and market systems

4. Deliver – Launch visual dashboards and insight portals

5. Validate – Review accuracy, granularity, and data performance

6. Enable – Upskill your team with hands-on training

Supported Microsoft Ecosystem:

• Microsoft Power BI (Primary platform)

• Microsoft Azure (Cloud storage & processing)

• Microsoft SQL Server (Data warehousing)

• Microsoft 365 (Seamless collaboration)

• Plus integration with existing retail systems

Other Supported Systems:

• POS systems

• ERP platforms (e.g. Microsoft Dynamics, SAP)

• CRM and loyalty platforms

• E-commerce and OMS system

• Footfall and in-store sensor / IoT platforms

• Syndicated data providers (e.g. AC Nielsen)

• Unstructured data sources

Prerequisites & Requirements:

• Active Fabric, Power BI Pro or Premium license

• Access to data sources (POS, ERP, CRM, WMS & etc)

• Commitment from business stakeholders

• Clear KPI definitions and data hierarchies

Limitations, Conditions & Exceptions:

• Success depends on data quality and availability

• System integrations may require data source access

• Performance scales with Power BI / Fabric capacity

Join leading business transforming their businesses with D2I-FAST.