Intelligent Recruitment predictive solution. Imagine being able to prioritize the prospects knowing the probability of inscription of every single prospect. This Machine Learning / Advanced Analytics solution generates an enrollment rate for each prospect, where your institution will focus efforts on students with greater probability and will avoid attrition by the pre-university attendance area in contacting prospects with zero probability. Each school period your institution will achieve a greater number of enrollees when implementing our Lead Scoring solution.
What is it?
Advanced analytical solution developed through mathematical models.
What does it do?
Predict the probability that a prospect has to move from one phase to another in the process of admission and registration.
Why is it valuable?
This solution has a direct impact on the increase of students enrolled because it optimizes the contact process along the enrollment funnel from the prioritization of prospects. Therefore, a higher income to enroll more students.
How does it work?
• Integrates information from recruitment campaigns
• Integrates the information of the CRM systems and marketing automation
• Cloud service
• Hosting, storage, maintenance, calibration and automatic shifting
• Integrates information on the academic, financial and demographic profile of each student
• Identifies prospects with the greatest potential to move from one phase to the next
• Calculate the probability that a prospect has to be admitted or to register
• Use prioritization thresholds per prospect for the different phases of the enrollment process
• Visualization of results in control boards
• Strategic control boards: Prioritized Prospects
• Operational control boards: Probability and factors individualized by prospects