Location-based market intelligence and mapping
See people and opportunities clearly using ArcGIS Business Analyst. Business Analyst helps you make smarter market planning, site selection, and customer segmentation decisions. By combining demographic, lifestyle, behavioral, and spending data, maps, and reports with location-driven intelligence, you can identify under-performing markets, pinpoint the right growth sites, find where your target customers live, and share the market research across your organization. Whether you’re in a web browser or using a mobile device, identify the most profitable sites then create beautiful maps and professional reports, no matter where you are.
ArcGIS Business Analyst comes with global data that covers over 90% of the world’s population in 135+ countries with 15,000+ variables on market data. Combine your own location and customer data with Esri’s demographic data to validate your instincts about a prospective location—whether it’s local or global.