The “future store” concept answers the new identity of consumers in the omnichannel era: “everywhere, anytime, from any device”. Compared to previous years, this year saw a growth of both InfoShoppers – people who use digital touchpoints only to gather information – and eShoppers – people who complete their purchase entirely through the internet. This trend underlines how important it is for a dynamic retailer to have an active presence on the web: paramount is the final customer, with whom the retailer interacts through different channels, yet communicating a consistent idea of the company.
In Wins vision of the “future store” a whole environment of solutions was brought to life in order to manage the current situation and nurture future changes: a scalable offer, growing together with the retailer.
MIA HELPS RETAILERS TO TAKE THE CUSTOMER BACK TO THE STORE:
MIA supports the customer purchase journey and promotes the customer engagement and retention. In other words, MIA inspires customers and let them feel the main character of the purchase journey inside the store and everywhere.
MIA RAISES SALES AND DROPS EXPENSES:
The platform increases the amount of available products without affecting stocks, integrating the point of sale products range with external suppliers and e-commerces
MIA HELPS SHOP ASSISTANTS IN THE STORES:
They can find and search all the product information on a unique and high-performance tool.
MIA IS TRUSTFUL BECAUSE OF AZURE TECHNOLOGY:
The attested high availability of Azure plus the great adaptability for temporary moments of peak activity grant great performances of our platform MIA